We work with brands and agencies to create captivating animations and videos for web, social media, broadcast, and film.

Josh Reed NxMW Award

Josh Reed
Owner & Creative Director

Josh founded bluepic in 2012 in Grand Rapids, Michigan. He's a father of three, a Detroit Lions fanatic, and shares his office with a Wheaten Terrier named Milo.

bluepic is an animation and motion design studio based in West Michigan. We partner with our clients to build long-lasting relationships and ongoing video strategies.

We draw on our connections with some of the best creatives around to provide a full suite of animation and video production services.

Animation 2D, 3D, Character, Film Titles, Logo

Process Script Writing, Storyboarding, Illustration, Video Production, Editing, Music and Sound Design 

Audience Web, TV Advertising, Film, Social Advertising (Facebook and Instagram Reels and Stories)

Animated Brand Films

We’ve all heard the term “explainer video”, but we prefer to call them brand films. It’s more than just an explanation. This is your brand’s introduction to the world. It’s the hello, the how-to, the elevator pitch, the lightbulb going off in your customer’s head, and the “I have to have that!”

Commercial Video Production

Screens have changed. From HD to 4K, vertical, horizontal, and everything in between. Whether it’s animation or live action, a broadcast TV spot or an Instagram ad, we can deliver to meet your needs.

Motion Design

Adding motion design to your live action video can increase its production value and set it apart from the competition. From logo animations to end tags, we can help you add the motion you need to elevate your brand.